Available in a 70g Tin or 220g Shaker Pot

MIND-BLOWING FLAVOUR / BEEFY UMAMI GOODNESS

Capturing the essence of flame-grilled steak, this vegan-friendly seasoning is the ultimate beef flavour booster.

Tubby’s go-to for adding rich, meaty depth, this stock-style powder works wonders mixed into boiling water to enhance stews, ramen broths, spaghetti bolognese, and chillies. It’s also incredible sprinkled directly onto chips and wedges fresh from the pan. For the best roast potatoes ever, parboil until just tender, toss in a hot oiled pan to crisp, then coat with this magic dust — instant hero status.

Perfect as a subtle but potent seasoning on steaks, briskets, and short ribs, though for smoking, Tubby recommends the more textured Cowabunga Beef rub.

If you love this, be sure to try its poultry counterpart, Yard Bird.

Nutritional Info:

• Vegan Friendly

• No Major Allergens

Ingredients (Allergens in bold):
Yeast, Salt, Maltodextrin, Garlic, Onion, Caramelised Sugar, Sugar, Vegetable Oil, Parsley, Flavouring.

Storage:
Keep in a cool, dark place. Once opened, reseal and use within 2 weeks. This finely milled powder can clump if exposed to moisture or heat — simply break it up with your fingers or give it a quick pulse in a blender or mixer.